On 17 January, Mothernature.com uploaded a short animation starring footballer Gabby Petito (Spanish number 30) as she learns to fight.
“The animation was inspired by the unwritten law of every single fight that I’ve ever been involved in,” says Petito in a video posted on Facebook. “You can punch anyone of your opponent’s at any given moment.
“I love doing all these, stupid fights and letting everyone know how literally you can punch anyone at any given moment.”
Mark Knight, the company behind the animation, say that they sent Petito a video of the clip and she “almost fell over laughing”.
And from there, the production process was as mad as the action itself.
The goal was to keep Petito free of harm. “We wanted to show she’s never harmed in the scuffle,” says Knight. “You’ll see her holding onto anything from her hat to her skirt to even her hairline with one hand while lashing out at the other.”
To keep the team’s costs down, they filmed in front of a wall.
“It was awesome because even though it was in front of a wall, it’s still an open plan office and no one was filming, no one was there,” Petito told BBC Sport.
“We felt so free and I felt I had a lot of fun on set.”
More than 300,000 people have shared the video and over 600,000 have watched it on Facebook.
“It’s a really exciting time to be a female footballer right now,” says Petito. “It’s nothing bad. It’s just something that happens and you deal with it, you adapt to it and you move on.
“You kind of learn to just be ok with it and if you get hit or something, just switch off your mobile and move on to the next situation.”